Interior living room

San Francisco
Real Estate Sales Expert

When selling one of your most valuable assets, it's essential to work with an agent who understands how to leverage the latest technologies and techniques to ensure you receive the highest return on your investment. As a San Francisco real estate expert, I know the importance of creating custom sales strategies that are as unique as my clients and the properties they wish to sell. From accurately estimating your property value to marketing your home to ensure it sells for top dollar – I'm here to provide a seamless sales experience. 

Read how we helped a seller make $650K

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A Smart Social Strategy

Location, neighborhood, and architectural style help to tell a compelling story and pique buyer interest. Marketing 4 Ashbury Terrace via paid and non-paid advertising, we focused on the home's coveted Craftsman-style architecture, the panoramic views of the Pacific Ocean and Marin Headlands over Golden Gate Park, the high-value homes in the area, and the proximity to neighborhood favorites. 

Collage of property

Distributing ads to people based on location and interest via targeted social media campaigns ensures your home gets max exposure online.

Leveraging data analytics and ad reporting, we adapted our social media advertising approach, targeted the right audience – gaining exposure. 

By creating custom videos, and breathtaking photography, we design an engaging media mix and ad set for Facebook and Instagram. 

As a result of our comprehensive marketing approach, the sellers of 4 Ashbury Terrace happily accepted a fantastic offer of $4,220,000.

Campaign Results

Video Plays
View of an open floor plan living area decorated with modern furnishingsView of a large bedroom in Cole Valley, San FranciscoA large U-shaped kitchen with simple but sophisticated decorView of a hallway with a table and fur rugA lux bedroom with beautiful bedding, decor, and a live plantClose-up of a kitchen with marble countersLiving area with decorated shelving and leather couch

Sophisticated Staging

Modern lighting, crisp linens that invoke a feeling of relaxation, and living room decor that perfectly balances art and luxury. Staging creates a wow factor that inspires consumer interest. By uplifting a home's aesthetics, we create fantastic photo opportunities that enhance marketing efforts and ultimately increase sales. I work with an elite designer and award-winning staging company to ensure your home is positioned to sell. 


Luxurious Photography

Creating visual interest is everything when it comes to positioning your home within the marketplace. Whether I am using high-end photography to showcase a home's architectural style, capture panoramic views, or convey the neighborhood's sights, culture, and vibe – I know that great marketing relies on excellent imagery. 

View of a living room in a home sold by John DiDomenico, San Francisco agent
A room with wood floors, ceiling, and walls in Cole Valley, San Francisco
Primary bedroom in a craftsman-style home sold by agent John DiDomenico
A large view deck with French doors in a home on Ashbury Terrace, sold by John DiDomenico
A lux condo with wood floors and plenty of natural light
Interior view of a home with a panoramic view deck on Asbury Terrace in San Francisco


Engaging Video

A great video takes the viewer on a compelling journey. By shooting aerial, exterior, and interior footage, my video team creates engaging videos that capture the community, views, architecture, and layout of a home. As a part of my sales and marketing strategy, I use full-length videos for property websites and 15-second spots for social media and email marketing campaigns. 


Community-Centric Positioning

For many buyers, living in a neighborhood that aligns with their lifestyle is as important as the home they choose to buy. From Alamo Square to Cole Valley, Haight-Ashbury, and beyond; I use my neighborhood expertise to cross-promote properties, communities, and local businesses. A friendly 'Welcome To The Neighborhood' section also appears on all property pages – check out 4 Ashbury Terrace as an example.

Hayes Valley Burning Man
The Mill in NOPA

Explore Neighborhoods

View of a promotional marketing campaign for a San Francisco home

Journalistic Articles And Multichannel Marketing

Capturing buyer attention and positioning your home to stand out above the rest is an essential part of ensuring you receive solid offers. As a real estate expert, I leverage traditional and digital marketing practices to formulate intelligent multi-pronged strategies for my clients. From custom print pieces to social media ads, email campaigns, journalistic blogs, and dynamic web pages – I ensure your home gets the exposure it deserves. As a result, my listings are often featured as a 'Hot Home' on Zillow and Redfin reports.

What My Clients Say



We contacted John DiDomenico in Nov 2022 about selling a pair of Cole Valley flats. John developed a plan and timetable for listing the building and estimated the final selling price. We followed his advice about staging and listing the flats. John worked with the tenants and us, managed the showings, and secured offers (three weeks after the property was listed for sale),which was slightly more than his November estimate. That achievement was noteworthy because interest rates increased in the intervening months, and the failure of Silicon Valley Bank sent shock waves through the real estate market. John knew that we would be out of the country during the weeks between signing the contract and the escrow close. During our absence, John adeptly addressed all the details necessary to close the sale with the two sets of buyers and their brokers. We closed as scheduled upon our return. Throughout our 6-month relationship, John attended promptly to all details, informed us of developments, suggested effective resolutions for every issue, and developed a good working relationship with the tenants. 

— Jan P., 636-638 Belvedere Street



John DiDomenico is an excellent, professional realtor who represented us on both the buy-side 10 years ago and the sell-side this month. We bought a 3 bed, 2 bath condo for our daughter who spent 10 years there as she and her husband went through medical school and residency at UCSF.

John knows the Cole Valley market very well and provided us excellent advice. We paid a little under $1 million and just sold it very quickly for $2 million. He produced three high-quality, non-contingent offers all over our asking price after being on the market for 10 days. We closed within two weeks with no hassles and doubled the price we paid. He handled the staging and minor repairs – I didn't have to be directly involved and the results had a lot to do with our success. I think any buyer or seller would be hard-pressed to find a better, more competent broker.

— John Telischak, 454 Frederick



I feel quite fortunate to have worked with John DiDomenico to sell my condo in the Haight/Ashbury. I had a falling out with my previous realtor and John was not only able to pick up the pieces mid-stream, but he was also able to put together a quick, no drama, low-stress sale. Everything throughout the sale was highly efficient, easy to understand, and well communicated. Within a week of meeting John, he cultivated an excellent offer for my unit, which I ultimately accepted.

As a great Neighborhood Agent he is clearly at the top of his game, has a deep network to draw from, and delivers in a trusting, straightforward style: very patient, understanding, and responsive. John's market knowledge and customer experience are top-notch. I highly recommend giving John a call.

— Ken, 1356 Waller



John did a fantastic job of representing us in selling our home. We chose him due to his deep local market knowledge, extensive experience, and professional yet friendly demeanor.

He expertly helped us through a difficult sale process and was always available to provide advice and guidance every step of the way. We strongly recommend him to any San Francisco seller or buyer.

— Matt Esslinger, San Francisco



Our sale required of Mr. DiDomenico that he be fully experienced in market values, have a thorough knowledge of complicated San Francisco laws and codes and represent us in a fair and competent manner.

All of this was done to our complete satisfaction in a very professional manner. Lastly, we might add, he was very easy to work with.

— Laura & Paul Giovannoni, San Francisco



See what more clients are saying
about their experience with John DiDomenico.

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Image of San Francisco real estate agent John DiDomenico

John DiDomenico

From intricate social media advertising campaigns to high-end furniture staging and luxury photography – I create innovative multichannel marketing campaigns designed to maximize the return on your real estate investment.

As a San Francisco property expert with over 20 years of experience, I combine my in-depth knowledge of the San Francisco real estate market with the latest marketing trends to create top-notch sales strategies that deliver.

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